Jurassic Park and content creation

The other day, I watched Jurassic Park for the first time in years.I love that movie.And I love one line in particular:“Creation is an act of sheer will.”I know that, for me, this most certainly applies to creating content.Some days it’s easy, it’s efficient, it’s enjoyable.Other days, it’s anything but.Sometimes, creating content is an act of sheer will.So, if you ever feel that way, you’re not alone. But push yourself to get it done. Stay consistent. Because it’s harder to maintain momentum than to get it back again.

AI search is talking about your coworking space (and it might be getting it wrong)

If AI can't find accurate information about your coworking space, it doesn't just say "I don't know." It guesses. Or worse, it hallucinates details that sound plausible but are flat-out wrong. I've seen AI tools confidently state incorrect pricing, list amenities that don't exist, describe a vibe that's completely off-brand.

Social media for coworking spaces: earning attention when nobody's paying attention

Want to learn how to create structure in your social media and post with purpose? This guide provides you with a high-level framework for how to make it happen for your coworking business.

Attract, retain, activate: the coworking content marketing flywheel

This guide breaks down the complete Content Marketing Flywheel: how to attract members, keep them engaged, and turn them into brand ambassadors who help you grow.